Made for your trade business

Marketing for tradies who want help bringing in suitable enquiries

Made for Tradies helps NZ trade businesses with their website, Google presence and enquiry process. We start with the work you want and the areas you serve, then agree what needs improving and what we will handle for you.

If you have decided the marketing needs attention, the next step is working out where the problem sits. More advertising will not fix a broken form, unclear service information or enquiries for jobs you do not take on.

3 minute read · Made for Tradies

Start with the work you want

Tell us which services you want to promote, where you want to travel and how much extra work you can take on. A painter looking for full exterior repaints needs different content from one taking on smaller interior jobs.

That tells us what the website and any advertising should focus on, and which enquiries are worth your time.

Give customers a clear route to you

We build and manage your website, help with your Google Business Profile and cover the basics that help Google find and understand the site. Your services, work and contact details should be easy to understand, particularly on a phone.

If people cannot find your business, start with our Google visibility checks. If you need a new website, see our managed website service.

Get the website working before paying for ads

Google and Meta advertising are available as additional services. Before running ads, we agree which service to promote, which page people will visit, what we’ll manage and how much you’ll spend. Advertising spend is separate from the base website package.

If needed, we can also discuss tools that ask customers about the job, send a text when you miss a call or remind you to follow up. We start with the problem you need solved.

Measure the enquiries that matter

Useful questions include where an enquiry came from, whether it suited the business and whether it became a quoted or won job. We agree the tracking and reporting needed to answer those questions. You’ll also need to record what happens after you reply, so we can see which enquiries turn into work.

Can you help if I already have a website

Tell us what you have and what is not working. We can discuss whether the need is a few changes, a new website we look after for you, or more help with marketing. What makes sense depends on what you already have.

How much does it cost

Our website package is NZ$1,850 to set up, with ongoing service from NZ$149 a month. We quote separately for extra marketing services. The cost guide explains what to check when comparing prices.

Tell us what work you want more of